Smopyc to have international flavour

Organisers of 463Smopyc 2011 say they have reached agreements with groups of buyers and trade missions from “strategic countries” that will make the event “a key gate to the markets of North Africa, the Mediterranean arc, South America and Asia.”

The 15th international show of public works, construction and mining machinery ( External 0 0 0 oLinkExternal www.smopyc.es Smopyc false http://www.smopyc.es/ false false%>) is being held in Zaragoza, Spain, from 5-9 April, 2011. Feria de Zaragoza, the organisers, said that this edition of the exhibition shows its ongoing commitment to the sector’s needs and its awareness of the current economic situation, adapting its pricing policy to these circumstances.

The organisers were given a boost at the 386Bauma exhibition in Munich, Germany, when more than 550 people from 21 countries took part in a launch party. Heading the show’s team of representatives was president Manuel Teruel, accompanied by the managing director of Zaragoza Exhibition Centre, José Antonio Vicente, and most of the exhibition centre’s sales team.

He said that more than 30 main sector associations have confirmed their support and cooperation. In his speech, the president also referred to the complicated economic situation that businesses are currently experiencing, pointing out that “it is precisely in difficult circumstances that brands develop their leadership and capacity to generate confidence.”

Other points to be highlighted were references to the “new Zaragoza”, with special emphasis on transport and communications infrastructures and to the growth of the city’s hotel capacity by more than 40% since the previous edition of the show.